HardiePlank®: Leading design change in Berkshire

Leading residential developer St Edward has launched a new phase at one of the most desirable and large scale developments in Reading.

Longwater Reach is a collection of 74 two, three and four bedroom houses at Green Park Village being created by St Edward, part of the Berkeley Group. The new phase will include superbly-appointed New England-inspired properties, with architecture reflecting the coastal charm of stylish seaside towns such as Cape Cod and the Hamptons on America’s east coast.

Exterior design traits include classic HardiePlank® weatherboard in colours including Arctic White and Midnight Black, providing a natural timber effect, long-lasting durability and a stunning finish. Coloured matched finely-finished balconies and window frames complete the look, with natural landscaping and pathways, all designed to blend in to the development’s calming waterside backdrop.

Each collection at Green Park Village – finished with James Hardie products – will have its own distinctive character and Longwater Reach is no exception. In addition to the characteristic New England inspired homes, Longwater Reach includes a central mews with coach and town houses. Careful landscaping and paving design clearly define the pedestrian and vehicular spaces in the characteristic shared surface area of a typical mews.

Kam Mackrory, marketing manager at Berkeley Group, says: ‘Gone are the days of standard brick box houses. Our discerning customers are looking for homes with true character, and these leading edge designs reflect this. The use of colour has been particularly important to us to achieve the desired aesthetic effect, and we are delighted with the positive response of prospective homeowners.

Choosing to use HardiePlank fibre cement cladding was an important decision for us, we needed a material that would stand the test of time and keep the development looking fresh for generations to come’.

Located south of the central Reading, adjacent to Green Park Business Park, Green Park Village is spread across 60 acres surrounded by green open space with trim trails, cycle routes and nature paths. This unique development will provide a first for Reading’s property market – a beautiful lakeside retreat, with great access to city amenities.

Green Park Village is destined to become a sustainable community where residents will enjoy all the facilities a local neighbourhood needs. Amenities being planned include a new market square with a cafe, a community hall, plus a brand new primary school. Residents will also have access to an existing full day care nursery and gym with a swimming pool at nearby Green Park.

Green Park Village will also benefit from great transport links, with proposals for a new train station that will offer direct rail access to Reading, where there are 26 minute services to London Paddington. Plus, with the impending Crossrail line anticipated in 2019, the new homes are expected to attract a wide range of buyers, including first time buyers, families, professionals who work in the capital and investors looking to buy into a growth area.

A unique and stunning proposition, St Edward anticipates that Green Park Village will become a truly aspirational destination.

“Choosing to use HardiePlank® cladding was an important decision for us, we needed a material that would stand the test of time”

At a glance

- Village development of more than 750 homes
- New England inspired properties
- HardiePlank® cladding specified in seven colours